I know I’ve written about this before a while back, but it bears repeating: DO NOT OVERSELL YOURSELF. You only make yourself look foolish.
If you don’t have a platform, admit it.
If you tell me that you give lectures all over the world, then I will expect to see a whoppin’ internet presence that backs that up. If I google you and see absolutely nothing other than your brand new website and equally pristine blog, then my little radar starts pinging because most speakers have active websites with a list of where they’ve spoken and their upcoming schedule.
As I mentioned in yesterday’s post, one cannot break wind anymore without someone reporting it on the internet, so it’s natural to assume your national and international lectures will leave some sort of internet footprint.
And this lack of an internet presence will make me suspicious about your claims that you’ll have “huge” back-of-the-room sales.
Just because you’re not some Hollywood hooha who had a ghostwriter bang out a new kid book or sloppy, indulgent memoir doesn’t mean that you don’t have a worthwhile project, so don’t go to the lengths of trying to blow smoke up my Vickie Secrets. I’m gonna check you out so, one way or ‘nuther, your cover will be blown. And won’t you feel quite the ninny?
If your subject is good, has a compelling plot, and a definable audience, then sell yourself on those merits. ‘Cos if an editor signs you, you’re going to have that day of reckoning. Trust me – you do not want to make your editor angry. Ve haf vays off making you bleed…