“I blog”

I get that a lot in queries. “Blah, blah, blippity, blah, blah, I have a blog.”

Oh? methinks, well, let’s just take a peeky boo.

What I invariably find that it’s woefully out of date – the most recent blog post being early 2010.

Repeat after me: That is not a blog.

At best, it’s something you felt you had to do because you were getting ready to query and thought you needed an internet presence. It takes a long time to establish a presence, so if you’re going to brag, then have something to actually brag about.

And look, it’s not really about the fact that the blog isn’t current – it’s the overall impression you’re sending out. Your aim is to attract enough interest to where someone will ask for pages. Whenever I see an out of date blog, I think, “Is that the best you can do?”

In short, if your blog isn’t active and current, or is simply one of those chatty things where you talk about lots of nothing, don’t include it in your query. You’ll underwhelm me as much as the time the beagle went car surfing down Main Street wearing nothing more than a sombrero and a smile…after she’d drunk my best tequila.

3 Responses to “I blog”

  1. NinjaFingers says:

    Which is why I’ve made a strong commitment to actually post on mine.

    Even if I sometimes ramble *eyes today’s post*

  2. I couldn’t agree more. I think the problem is that many people don’t have a theme for their blog. They just write randomly and then lose focus. After a while they run out of steam. Like all kinds of writing, you shouldn’t blog unless you love it 🙂

  3. Susan Spann says:

    Definitely a good post. As a blogger and a reader of blogs, I find that a blog slips off my “daily read” list if it’s not updated for more than three days unless the blogger has a reason for updating less often and says so prominently – in the header or another “don’t have to click to find” place. My author blog is only a couple of months old, but I ran an anonymous blog with a fairly high readership for over five years before “coming out of the closet” and blogging in my real name – and I definitely agree: if you’re not posting real content and doing it regularly, don’t advertise it as a blog.

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