If you’re in the book business…you’re crazy

August 30, 2012

Still a bit foggy after returning from Pittsburgh, so I give you this…


God Bless Writing and Coffee

August 29, 2012


2+3=5 – Adding Up

August 27, 2012

My posts have been spotty of late, so thank you to those who checked in on our blog to see whether I’d been taken hostage by the beagle. Changing zip codes and time zones is an exciting time, and the two weeks I’ll have been away from the Batcave have put new wind in my sails. We all get a bit musty around the gills from time to time, and nothing cleans ‘em out more than travel, playing the tourist in Boston, moving Baby Daughter out of her apt., cramming her worldly sh*t into a too-small rental, driving 10 hrs to Pittsburgh, unloading said sh*t into hubby’s hotel room, where we’ll keep most of it when our townhouse is ready in early Oct.

For all these moving parts to work, we had to do the math…and it had to add up…lest I leave half our stuff on some Massachusetts toll road or suffer a flat tire outside Hartford. Gah. Instead, I was anal beyond the capacity of my DNA, and all went off without a hitch.

And this is something I haven’t been seeing of late in manuscripts. Stuff isn’t adding up. It started a few weeks ago when the story I was reading revolved around the main characters, who realized they love each other. Both characters (yes, I call them characters, even though it’s nonfiction) were very likeable on their own, but they had nothing in common with each other. I kept looking for some commonality that would convince me this relationship made sense. I never did, so I rejected it.

There are a few contributing factors to a story not adding up.

Oil and Vinegar Characters/Plot

Characters who have nothing in common make for entertaining storytelling because you’re doing the literary equivalent of putting a square peg into a round hole (knock off the giggling, you romance writers). The proving grounds are when you can successfully pull off an anti-nuke protester and nuke scientist relationship.

It takes believability, and you’re the one who has to put those moving pieces together so your readers will believe this is a lasting relationship vs. a case of nasty pants. If you leave out one single part of the equation, your math won’t add up, and your readers will react much as I did with the manuscript.

You need to have a golden thread of commonality that weaves through both your oil and vinegar characters, and this takes delving into their past, who they were before they assumed their current jobs (or protests). You need to understand both of them; what makes them tick, how they would typically react, and how easily they are willing to change their minds. I know it’s easy to say that they simply love each other, but a reader is going to ask why/how.

Your oil and vinegar characters have a set of solid principals that go to the very core of who they are, and it takes something pretty big in order for them to compromise.  Without it, your story won’t add up. If the lawyer protesting tearing down a building never compromises her views, she can never believably make happy with the building developer…no matter how rakishly handsome he is.

Be mindful not to weenie out on compromise. It has to be logical, or your readers will tie you to the stake and light a match. One of our upcoming books does this very well. LEARNING TO PLAY WITH A LION’S TESTICLES by Melissa Haynes pits herself, a city woman, against the ranger of an African game preserve, who hates all city folks, and most of all, city women. They couldn’t be more mismatched. And while no romance took place, there is a grudging acceptance that this particular city woman is worthy of admiration because of all the daring (and sometimes foolhardy) things she’s willing to do.

Melissa spreads this growing compromise out for the entire book, so readers will find themselves cheering for her as she picks a very unwise fight with a crabby elephant, or tests fate by getting way too close to the lions. She has a pair of brass ones, and this is something I think the ranger finally comes to realize and appreciate. He’s never met anyone like her before.

Take My Word For It

One thing that will have readers buying pins for your voodoo doll is copping out and saying “take my word for it, this makes sense.” Nope. Readers will NOT take your word for it. You’re the captain of your literary ship, so you have to navigate it from the ports of San Pedro to the London shores, and you have to include every single step to that complicated oil and vinegar plot.

The story I’d rejected basically said this. There was no proof of life, other than the author shoved these two characters together and expected me to buy it. It’s helpful if you constantly ask yourself, “Does this make sense? Is this logical?” The problem is, you’re often too close to the story to know, and that’s when your beta readers can be of help.

But it’s also a test of how well you know your characters. It’s easy to create two characters who are polar opposites, but it takes great care to bring them together. An outline is helpful when deciding on the golden strands that will create the sets of compromises that will allow the oil and vinegar characters or plot to come together.

I had a story that I really liked, but the author had one character making decisions that made no sense. When I talked to her about it, she went into a series of events (backstory) that suddenly made all those decisions logical. I recommended that she work on weaving in the backstory because it’s vital to how the story unfolds. Always remember that we can’t climb inside your heads, so if it’s not on the paper, then it’s not in our heads.

As for my own equation adding up, Pittsburgh is lovely.


It’s hard to work when visiting Baby Daughter in Boston

August 18, 2012


Go, Women’s Basketball!

August 12, 2012

Like everyone else in the world, I’m caught up in the Olympics. Women’s basketball is especially meaningful right now, as they play for the Gold. I have Annie Meyers Drysdale to thank for that because her fabulous book, YOU LET SOME GIRL BEAT YOU? gave me a front row seat to a woman’s dream of achieving the near-impossible – not for anything other than love of the game. It’s one of the things I love about Annie – her purity. Her single-minded focus never let anything get in her way of reaching her goals. Annie’s book isn’t just a great story about a woman who broke the glass ceiling of women’s basketball, but it’s a great example of how to live life.

I just received a postcard from Annie yesterday, from London, where she’s doing the announcing for women’s basketball for the Olympics, and I know she’s a bundle of nerves for our women athletes. So go celebrate the fabulosity of our athletes by picking up a copy of Annie’s book because you’ll also find that you’re celebrating your life.


Bookstores vs. Amazon – A Publisher’s View

August 9, 2012

In talking to our distributor’s buyer for BN, I learned that more books are sold through Amazon than from BN. It may seem like a no-brainer, but I found that interesting because most of our sales still come from bookstores. I’m not surprised at this revelation – only that we haven’t experienced it. Yet. I’m sure that day is coming very soon, and here’s why…

Barnes and Noble is a national account, meaning that all book buying is done at the corporate level by genre buyers. So let’s say the health buyer is having a bad hair day and, for whatever reason, decides she doesn’t love your book, even though the author’s promotion plan includes a national tour, big name celebrities who have blurbed the book, blah, blah, blah. They can say “No thanks,” and don’t even need to give a reason. There is no logic involved, and no amount of pleading or arguing will change their minds.

So a book that a publisher has spent tens of thousands could be shut out of the largest book chain in the US, all based on the opinion of one person. All the stars could be in alignment and a perfect author platform, and nothing – for no reason at all. I watched this happen very recently to an author whose first book sold hundreds of thousands, yet his second book was shut out. The distributor’s sales rep literally fought and begged for the BN buyer to change her mind. Nada. Zip.

To put it more succinctly, ONE PERSON holds the magic keys to the Shelf Kingdom at BN. And some corporate genre buyers are real jackwagons – to the point where I would think twice before accepting a book in a particular category. And it’s not just that genre buyer, but others as well.

The frustrating thing is that bookstores are excellent advertising opportunities, and it takes the jam out of my jelly doughnut to know that the investment in developing a book may struggle on the whims of a pouty genre buyer. Absolute power corrupts absolutely, as the saying goes…and I believe it.

Ironically enough, this is the very corporation that’s crying big croc tears for consumers to please support them and save them from the big bad Amazon. From where I sit, I have to ask the age old question that all publishers are currently asking, “What have you, Mr. B&N, done for us, lately?”

With inefficiency like this, is it any wonder BN is in trouble?

Indie Bookstores

I love them. They are far more likely to host events because they want to draw in business, and they want to support solid new books. They tend to be more efficient because they don’t have a giant corporate head peering down their blouses, and their staff tends to be far more experienced and knowledgeable. With all the events I’ve planned over the years, I experience far fewer problems with indie bookstores.

But they’re a dying breed, which I lament every day. And because they’re indies, there isn’t a cohesive uniformity about what books they carry. The flip side is that they are more likely to write purchase orders based on personal contact, be it from regional sales teams or the publishers.

Amazon, the Behemoth and BN.com, the distant cousin

Their attraction is availability, discounting, and fast shipping. I can get an ebook within seconds…while I’m sitting on the beach or rotting at the airport. As a consumer, I can read Stacia Kane’s Unholy series, or I can choose from the other 35 e-books sitting on my phone and tablet with a nip of my pinkie finger. Readers can get their physical books in a couple days…for less. As a publisher, this is music to my ears.

As much as Amazon can drive me nuts, I never have to worry about our books being stocked – and discounted. The downside is that there are millions of books on those sites, so it’s hard to make like cream and rise to the top. In a bookstore, the reader can peruse the shelves, kick the tires, and read a few pages. Sure, you can do that, somewhat, on Amazon, but the experience is different. On the other hand, you can buy a book (or three) in the comfort of your computer – on your own time – rather than getting in the car and driving to a bookstore.

No one knows where retail book buying is headed, but publishers have to pay close attention to the aspects that stand in our way of selling books – and none of the choices are optimal.

  • Amazon/BN.com = great pricing, availability, instant gratification
  • BN stores = arbitrary, decisions made by one person, the genre buyer
  • Indie bookstores = great, knowledgeable, but not enough of them to keep publishers afloat

In spite of the frustrations and uncertainty, I can’t imagine a world without books, and it behooves all of us publishers to figure out a way to keep our product in front of readers’ eyes.


The definition of AUTHOR according to Urban Dictionary

August 6, 2012

Someone who is all powerful and totally awesome in every way. They possess the power to kill people without being arrested and can create life against all the rules of science. Though some side effects may include antisocialism and insomnia, they are experts at making people confused with big words and are the only people who can sit in their pajamas all day talking to their imaginary friends and get paid for it. Yeah, be jealous.

How does that person manage to be totally insane and totally awesome at the same time?
Must be an author.


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