Beagle Halloween conundrum

October 30, 2010

So the beagle thought she had her outfit all picked out but decided there some others that looked appealing as well.

Reflects my sentiments after she ate two pairs of my socks


She looks stupid. I like the idea.

Exemplifies her true personality – ergo eating my socks

Sponge bob beagle pants


Sir Beagle Lot

Not a chance. Looks too cute. Cute = too much candy

What her German Shepherd friends are recommending

Where she really belongs…

So there it is. While I’m giving a seminar in Palm Springs, the beagle will be trying on lots of costumes. Personally, I think she should stay home and pass out candy.


Shout out for Stan Chambers

October 30, 2010

Stan, Los Angeles news icon, LA Times bestselling author, and perennial nice guy had a wonderful interview in the BBC. They wanted to get his insights on the Chilean miners rescue coverage and how he started it all back in 1949 with the Kathy Fiscus coverage, where he stayed on the air for 27 hours.

If you want to know how news coverage began and hear some amazing stories that Stan personally covered – some that rocked the world – then you need go no further than News At 10.


The Argh Moment: vanity publishing = mainstream contract?

October 29, 2010

Argh. It happened again. I received an interesting query that I could be interested in.

However.

The author pubbed it through a vanity press just last year and now feels “confident” enough to start marketing it to mainstream publishers.

This is where I go all head-bangy like because the time to market this to mainstream publishers is when it’s UNPUBLISHED. It’s possible he did query it out and received some rejections.

This is the common formula: I’ll query it out and see if there’s any interest. If there isn’t, then I’ll shell out my hard-earned money and pay to have it pubbed.

So they get it out on the market and promote ’til the cows come home. Yay, they say…I sold 450 units last year! Now I’m a baller…a player…a force to be reckoned with!

Wrong.

Ok, I’ll backtrack a little. Any sales via the vanity route is cause for celebration because the author is the sole sales and marketing force. But selling 450 units in a year is hardly newsworthy to a mainstream publisher. If he had sold 5,000 units, then I’d believe this is a book to be reckoned with.

Folks, I don’t care why anyone makes any particular publishing choice because everyone has different intentions for their careers. But what makes my teeth itch is when author believe vanity publishing will give then any kind of leg up on securing a mainstream contract.

It doesn’t.

First off, the first print rights are gone. That means that you’ve already populated the databases with your book. That means there will be two books appearing on those databases, and there is a lot of room for confusion which drives us insane.

Secondly, all the initial places we would have gone to kick-start the promo/marketing process have already been compromised. We can’t go back to that well. So we need to look for a new initial local market. That’s not easy to do. Yes, we have the advantage in that we are taking care of the national distribution, but one has to start somewhere to create that domino effect, which is your local community.

If your book just came out last year, then it’s wearisome to screech, “Hey, cowabunga! I got me this here book” The reply is going to be, “Dude, didn’t you just do this last year? It’s still sitting only my nightstand waiting to be read. Now you want me to buy the newer version? I don’t think so.”

And this is where the Argh Moment crosses the lines from publisher to author. One of the most popular things I hear – other than, “is the beagle really a drunk?” – is “I had no idea.”

There is nothing that can sink one’s career faster than decisions made in ignorance.

If you want to go the vanity route, that’s fine. But you need to understand exactly what you’re in for and how that will impact your future. First and foremost; you MUST have a clear vision of your expectations. If you have your eye on a mainstream publisher, then query the snot out of your manuscript. If you collect a slew of rejections, maybe that’s the industry’s way of telling you this work isn’t marketable.

Put that under the bed and begin anew. Remember that most first manuscripts aren’t published. Those debut authors have several making merry under the bed.


Useless redundancy

October 28, 2010

Why is it that virtually every author who has stated, “I’ve read your submission guidelines and KNOW my book is a perfect fit” isn’t a fit at all? It’s just like when an author tells me her work is really funny. Invariably it’s as humorous as stepping on the beagle’s tail. In other words, if you have to tell me, chances are you’re not going to convince me at all because you haven’t shown me.

It’s one thing to feel in your heart that your book fits with an agent of publisher, but to advertise it is useless redundancy, and wastes space and time. For starters, we assume that anyone querying us has read our guidelines, so we don’t need to be told that your books “fits.” This is useless palaver that makes me impatient for the author to get on with the business of telling me about their book.

And while I’m at it, the same can be said for introductions. This is a query letter, not a business letter where you need to introduce yourself. You’re a writer, I’m an editor, so let’s dispense of the introductions and get on with telling me what your book is about. For the most part, personalized paragraphs make my eyes glaze over. I don’t mean to sound cranky but I have a pile of queries and submissions awaiting my attention.

Time is money, baby. I already know how mahvelous Behler Publications is. I already know that. I don’t need to be told how sincere I sound on our website. All kidding aside, I am extremely sincere. The only being who needs to be reminded of that is the beagle, and I gave up on her ages ago. Remember…I have no soul and can’t be amused by conventional means.

And speaking of useless redundancy, please don’t quote parts of my website back to me. I wrote the darn thing; I know what it says.

And kindly save your publishing credits and CV info for the end of the query. We are here for one thing; your book. So please, for the love of a sober beagle, lead your query with your pitch. And those of you with publishing credits, kindly list who published your book(s). Don’t make me go look it up. Now that makes me cranky.

In a word, keep it short, keep it simple. There’s a difference between useless compliments and those who really are familiar with our company because they read some of our books. Nothing sez lovin’ like an author who acts like a professional. Mmmm mm.


Police Blotter

October 27, 2010

As seen in the OC Register’s Police Blotter:

Officers were called to the parking lot of the Hurry Up and Drink ‘Em drive-through margarita factory where a woman and beagle were in the process of making serious merry. The woman was wearing a fruit plate special on her head – legally purchased from Soup Plantation – and the beagle was sporting what she claimed as her Halloween costume. We will let readers be the judge.

Officers offered to drive the woman and beagle home, as officers are intimately familiar with the beagle and her group of German Shepherds. The woman was compliant, stating that she and the beagle were celebrating the literary wins of a number of their books. “We’re award winning authors, dontcha know?” she slurred numerous times.

Officers allowed the woman to polish off the last of her margarita before climbing into the police cruiser. She was dropped off at her residence and made numerous promises to get serious with her blog on Thursday. Today, we’re certain she is nursing a headache.

The beagle, however, had other ideas. She was last seen on the back of a Harley Davidson screeching, “Channel the beagle….muhahahaha!”

Anyone knowing the whereabouts of the beagle should call Behler Publications, as she has filing to do.


What can I say? Behler books simply rock

October 25, 2010

So I’m dancing around the office like a goat on crack. Why, you ask? Because four of our titles are USA Book News winners.

Winner (Travel Essay): Charting the Unknown by Kim Petersen

Winner (Business: Writing/Publishing): The Writer’s Essential Tackle Box by Lynn Price (srsly swooning here)

Finalist (Business: Reference): The Writer’s Guide to the Courtroom: Let’s Quill All the Lawyers by Donna Ballman

Finalist (New Age: Non-Fiction): Nothing Short of Joy by Julie Genovese

Beagle, fire up the blender. There will be tequila in our bloodstreams today!


Character development – Ken and Barbie vs. The Seven Deadly Sins

October 25, 2010

While at the FWA, I gave a seminar, “Why Did You Reject Me?” I like this particular talk because authors receive form rejection letters and have no clue as to why they got rejected. My seminar outlines the major causes for rejection.

One of those reasons for rejection is character development. Of course, we want fully developed, three-dimensional characters, but there’s a  lesser known aberration, and that is the tendency to make them too perfect. It’s a natural consequence because we lurve our characters and hate the thought of making them appear unlikeable. It’s an overreaction.

And that’s exactly what can get you into trouble. I call it the Barbie and Ken Syndrome.

Oh, how I loved Barbie when I was a wee bairn. She was perfect in every way. Great hair, great clothes, perfect body, her makeup never smeared, and I’m willing to lay down good money that she never farted or burped. And don’t even get me started on her pink convertible. Le swoon.

And Ken? What a dudemeister. He always had the perfect tan, perfect white teeth, his swimming trunks fit like a glove (hey, I’m a Southern Californian, I notice these things), and he always had plenty of money to take Babs to all the great places in an equally groovy car. I’m certain he never farted or burped either. Well, never in front of Barbie.

And this is what writers tend to do with their characters because they can’t bear the thought of readers seeing their characters in anything other than a good light. The outcome, however, is that the characters are as deep as the beagle’s margarita glass. They’re boring and one-dimensional.

As I grew older, I began to have some serious doubts about Ken and Barbie. C’mon, my devilish side argued, no one is that perfect.  I began to wonder if they ever argued. If they did, what would they argue about? In my mind, Barbie took on the guise of the consummate Valley Girl and spoke only in Valley Speak. Ken morphed into a boor who had too much time on his manicured hands, and Daddy’s money gave him the freedom to cheat on Babs while she was away on her job as an astronaut, doctor, or a flight attendant. Lord knows he never seemed to be burdened with those pesky things like a job. The only thing I ever remember him doing is scuba diving.

I imagine a typical conversation as going something like this:

Babs: Keeennnn <sound all whiny like>, when are you going to take me to that, like, totally awesome new restaurant? I bought the most radical outfit that shows off my perfect body.

Ken: <yawning while checking out his reflection in the window and worrying mightily because he already has reservations for the restaurant – only he’s taking that hot little beach bunny he met last Tuesday> Like, really? I heard they disguise rat droppings for ground pepper. Dad suggest we make more appearances at the country club, since he was just elected president.

So all of a sudden, Ken and Barbie have some human qualities that invite more meat for conflict and juice to the story.OMG! Ken and Babs now have some dimension!

After my seminar, a lovely woman (and I wish I could remember her name so I could give her proper attribution) told me that her crit group had such a problem with the Ken and Barbie Syndrome that they started calling it The Seven Deadly Sins.

I love that.

This isn’t a literal idea where you need to limit yourself to wrath, greed, sloth, pride, lust (hello, Ken, you two-timing bastid), envy, and gluttony.

It’s the quick tattoo-to-the-forehead reminder that writers must ensure their characters reflect the qualities of real people. And think about it; the more human your characters are, the more delicious things you can do to them. My original vision of Barbie and Ken was that they were so perfect there wasn’t anything to talk about. And that is what makes agents and editors reach for a form rejection letter.

Don’t be afraid to give your protagonist human failings. Ken may be a rich womanizer right now, but who’s to say he won’t undergo a huge transformation when Babs develops breast cancer and looses her job and health insurance? As long as you have enough positive characteristics to hang our hat on, we’ll forgive human failings because we all got ‘em.

Well, I don’t…


I’ve said it before, and I’ll say it again…

October 24, 2010

Behler authors ROCK.

So, I’m here at the Florida Writer’s Conference, which is wonderful. On top of all their wonderfulness, they have a lovely thing called the Royal Palms Literary Awards. Two of our authors were finalists. Yay!

While they sat and grit their teeth in typical “I’m so freaking nervous, I could eat rusty nails” fashion, I knew they were going to win.

And.
They.
Did.

Donna Ballman won in her category for The Writer’s Guide to the Courtroom: Let’s Quill All the Lawyers, and Kim Petersen won Honorable Mention for Charting the Unknown in the Memoir category.

Of course, all this set off a flurry of buying the remaining copies of their books in the bookstore. Ah, the stuff that brings a tear to me heartless soul.

And my book? Tackle Box? Yah. Um. I forgot to send them to the conference.

I don’t wanna talk about it.

Ladies, take a bow!



Behler and the giant authors

October 22, 2010


Lynn – feeling like a munchkin with her tall authors – and the beautiful Kim Petersen – author of the brilliant lausob (laugh + sob) memoir Charting the Unknown

 

What fun to walk into a conference bookstore and see two FABULOUS books…

…and having said authors ask where Tackle Box is.

Answer: I freaking forgot to order my own damn book. Geez, the beagle is right – I need a keeper.


FWA Fun

October 22, 2010


Moi and Donna…why are all my authors so tall?

What’s more fun than meeting one of your authors? Well, besides switching the beagle’s tequila out with colored water, that is. Donna Ballman, lawyer, author extraordinaire gave a riveting 4-hr. seminar on using the law in your stories.

Now, the thing I lurved about this seminar is that Donna offered a ton of ways to enhance and enrich plot lines in a direction that not many would think of. It’s a way to give your stories more depth.

For that reason, I’m ordering everyone to buy a copy of Donna’s book, The Writer’s Guide to the Courtroom: Let’s Quill All the Lawyers.

That is all. Now I’m off to go an agent/editor’s panel. Well, after I finish my cookie. They have the largest table of cookies in the middle of the hallway and, well, how is one supposed to resist…?


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